Complete Your Google Places Profile- Increase Your Sales
Written by Tim McGarvey Tuesday, 13 September 2011 12:44
Google places is your gateway to new customers and new business. Get this one thing right an you could establish a steady stream of customers flowing in to your business without any extra effort on your part. The people that visit your website through google places want to know more about exactly what you and the specific services that you offer.
Your online marketing efforts are all depend on getting this profile right.
On the surface your google places profile looks very simple. There is not a lot of information for you to enter, so it can seem at first to be relatively less important than it really is.
Here is how to get your Google Places profile started the right way. The are some common mistakes that you can avoid making with your profile. Avoid these mistakes and more people will find you online.
It is super easy to claim or create your profile. Just head over to Google and Google Places to get your profile. After you create your google account you will have the option of cleaning a google places profile that already exists. If one does not exist yet you can create a new one for your business.
Many business owner have not completed their entire profiles. Competing your profile by providing all of the information about your business increases the number of times that you show up in relevant searches.
You should make sure that you enter in all the information wherever there are are entry fields. Some of the information that Google asks for may seem irrelevant, like your hours of operation and method of payment. These are factors in determining if your profile is complete, so don't skip these.
Pay close attention to these parts of your profile: your categories, photos and videos. Most business owners have not paid close attention these areas. Completing these areas will improve your online search results.
You are allowed to select up to five categories for your business. One of these categories needs to be selected from the drop down menu. The other four can be ones that you choose. You should select categories here that define your business, the products that you sell and the services that you provide.
You profile can include ten images with your profile. Add as many images as you can to your profile. Be sure to add images that are related to you categories. Use your category titles for the images that you upload.
Adding YouTube videos to your profile will further improve your search results. If you don't have videos to add here use Animoto and make some of your own with the images you already added to your profile. This extra step of including videos takes some time. This one simple step makes a difference and you should be sure to do this.
The top seven spots in Google Place searches results increases the number of times that your profiles shows up in online searches. This one strategy will improve the number of leads and new customers that you generate online.
About the Author:
Local directory marketing with google places is the key to generating traffic and increasing your leads online. You can see a short video here all about getting new customers with local directory marketing.