A Little About Loyalty One
Written by Adrianna Noton Sunday, 24 April 2011 11:47
In 1992 Loyalty One developed the air miles program and is one of the worlds most successful loyalty cards union. This program works with retailers to change shopper habits and create extensive programs that increase revenue. This program allows shoppers to buy everyday needs and earn miles towards rewards that fit their lifestyle. There are several parts to Loyalty One and working hand in hand they have developed the most successful reward system worldwide.
This program was developed to create customer change and to help implement better choices for their selves and communities. This company paired up with Ontario Power Authority to get energy consumers to save on their power usage and by doing so would earn them rewards which allowed them to reach two thirds of the provincial households. They also partnered up with medical authorities to reward individuals for eating better and taking better care of their selves.
Walgreens, Target, American Express to just name a few are on the client list of this reward company. They have worked to create loyal customers for Fortune 1000 since 1981 with great success. They are always exploring new ideas that would increase the happiness of the consumer as well as the retailers revenue increasing.
Working with Precima helps retailers identify their best shoppers and know what they buy so rewards are easier to assign. Accepting insights from shoppers helps to increase sales for not only the retailers but manufacturers also. With everything Precima does it makes for a better customer experience and keeps them returning to your business.
Another partnership is with Colloquy which has been the top advisors for many years. Their information on local trends and the opportunities and best practices has long been admired. Their insight in all key industries including retail marketing, travel and financial services has long been respected. They have been cited by the media as giving quick access to the latest information as well as with success.
Direct Antidote is a agency that is focused in the field of customer relationships and the top of the field. They are key participants in the fields of finance, technology as well as many others. This company knows shoppers and how to increase your revenue with information that is critical to customer satisfaction.
Another hand in this process is Dotz, they are known for their work in Latin America and bringing the customer compensation plans abroad. With Loyalty One being a key investor to Dotz they exchange information helping each other work towards a common goal. With the information that is transferred between them they give back a fresh look on cross cultural trends.
In the beginning developing reward programs that worked for retailers was there goal. Now they have expanded to a broader market taking them abroad and still working with retailers increasing revenue. The Air Miles program gives the retailers more knowledge about what will draw in the customers as well as keep them coming back. The customer also has the benefit of receiving rewards for continuously using their loyalty cards.
About the Author:
Creating Reward program since 1981, we'll design a Loyalty One strategy to meet your goals, surpass your customers' expectations, and inspire long-term loyalty and growth.